Custom Ceramic Coffee Mugs for Corporate Gifts, Cafés, and Branded Retail: Video Guide

This 60-second video covers what to specify, check and approve before production.

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Video transcript

1. 0:00Every logo mug looks good new. Here's how to keep it looking right.
2. 0:05Branded mugs often fail at the logo, not the ceramic. Kiln-fired colors fuse into the glaze; surface inks sit on top and can wear off.
3. 0:16Choose the method first: fired decals for a few solid colors, coated prints for photos, bold simple art for glaze relief. Never microwave metallic accents.
4. 0:27Glaze color shifts between firings, so approve a fired sample in daylight. Wash-test the decorated mug, not a blank, and get a third-party report on that body, glaze and decoration.
5. 0:39Put it in writing: plan back from your in-hands date, sign the proof first, and agree quantity tolerance, packing and breakage claims.
6. 0:50Send your quantity, in-hands date, artwork and market.
7. 0:55Minimum, lead time and test scope come in our written quote.

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