Custom Embroidered New Era Hats vs. the Richardson 112: A Blank-Selection Guide for Business Buyers (Video)

This 60-second video sums up the buying guide. The full article covers the details and sources.

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Video transcript

1. 0:00Choosing a cap blank by brand name alone backfires.
2. 0:05Start with sizing. Fitted caps mean collecting head sizes and accepting leftovers; stretch-fit ranges compromise. For unknown wearers, one adjustable size is practical.
3. 0:17Match crown to logo. High structured fronts suit stacked marks, mid curved fronts suit wide wordmarks, low soft crowns, simple marks. Lower crowns leave less height.
4. 0:29Map the open zones. Mesh backs allow front panels only; solid panels add sides and back. A branded blank reserves one side, and snapbacks leave a narrow arch.
5. 0:42A branded blank places your logo beside the maker's; check rights before stitching a team mark. A private-label cap carries your own labels but needs sampling time. Approve a sew-out on the exact blank.
6. 0:55Start with the wearers, then send your logo and target use.

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