Polo Shirts with Logo Embroidered: A Business Buyer's Guide to Placement, Size, Digitizing and Thread Color (Video)

This 60-second video sums up the buying guide. The full article covers the details and sources.

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Video transcript

1. 0:00A screen-perfect logo can still fail on piqué.
2. 0:05Start with placement: left chest is the default. Measure from the shoulder seam, write it into the approval, and mark women's and youth cuts separately.
3. 0:16Size by the smallest letter; below about five millimetres it closes up, so drop, enlarge or move the tagline. Left chest commonly runs three to three and a half inches, confirmed on your sample.
4. 0:29Your logo becomes a stitch file. On piqué, run lines sink and big fills pull ripples, so flatten gradients, drop shadows, thicken hairlines, and get the stitch count on the proof.
5. 0:42Match thread on a physical card beside the shirt fabric in daylight; record the numbers. Then check a sewn sample and wash it before the run.
6. 0:55Send your logo file; we'll review it and quote a sewn sample.

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