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Sticker Sheet Design: A Layout and Artwork Guide for Brand Teams (Video)

This 60-second video sums up the buying guide. The full article covers the details and sources.

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Video transcript

  1. 0:00Most sticker sheet proof problems start in the artwork file.
  2. 0:05Every sticker needs three nested boundaries: bleed outside, the cut path, and a safe zone inside. They absorb drift; a white offset border hides it best.
  3. 0:16Build three logo versions: full lockup on the largest sticker, a compact one, and the mark alone with thicker lines. Print at full size and check in grayscale.
  4. 0:27Draw one smooth, closed cut path per sticker on its own layer; narrow necks tear. Define your swatches once so every design shares one palette.
  5. 0:38Then place the hero first, use three size tiers, keep gutters equal, and pick one border style. Leave recycling symbols off unless you can back them up.
  6. 0:50A repeated design is lowest-risk, if it's strong.
  7. 0:55Send your artwork for a quote and proof; we print and kiss-cut it.

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