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0:00White or brown kraft? It changes print, wear and cost.
0:05Both start as the same strong kraft pulp. Brown stays unbleached; white adds a bleaching step for a brighter, even surface, but it's still uncoated kraft.
0:16Bag inks are largely transparent, so paper color shows through. On brown, yellows go mustard and pastels need a white underlay. Approve color on the real paper.
0:28Bleached paper can be slightly weaker at the same weight, but bags usually fail at handles and seams. White also shows scuffs, so pack and inspect carefully.
0:39Let your artwork decide: light colors or photos point to white; bold dark solids can suit brown. Print-test both, then quote the same specification on each.
0:50If your audit points to white, brief us on your bag.
0:55Share size, contents, quantity per design and artwork.
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