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Fridge Magnet Rubber Explained: What It Is Made Of and How It Holds Up Over Time (Video)

This 60-second video sums up the buying guide. The full article covers the details and sources.

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Video transcript

  1. 0:00'Rubber' fridge magnets usually mean two different constructions.
  2. 0:05Molded soft PVC carries the color; a bonded strip behind does the holding. Flexible sheet is magnetic throughout, under a printed face.
  3. 0:15Both grip at contact and weaken across any gap. Painted steel works best, stainless varies, textures leave gaps. Thick shapes on small strips peel when doors slam.
  4. 0:26Indoors, failures start at the binder, adhesive or print, not the magnet. PVC softens near heat. Molded color fades slowly; thin printed ink fades faster.
  5. 0:38Before giving them away, ask what plasticizes the PVC, whether anything can come loose, and whether it's a children's product. Then test samples on real doors and record numbers.
  6. 0:50Start by flipping it over: colored body, dark magnetic backing.
  7. 0:55Send artwork, size, quantity and surface for a quote.

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