Toggle Nav
0
Cart 0
Menu
Settings

Custom Magnets for Fridge Marketing: A B2B Playbook for Promotions That Stay Up (Video)

This 60-second video sums up the buying guide. The full article covers the details and sources.

Read the full articleView product detailsRequest a quote

Video transcript

  1. 0:00Fridge magnets either stay up or land in a drawer.
  2. 0:05Every magnet has two jobs: staying displayed and prompting a response. A keepsake stays without calls; a coupon sparks orders, then gets tossed. Pick one goal.
  3. 0:16Then rank the face: a reason to keep, one primary action — a number or a short address, not both — and the brand sized to support it.
  4. 0:27Hand it over at a moment of trust: a key handover, a first delivery, a welcome packet. Many stainless doors aren't magnetic, so suggest another surface.
  5. 0:39Before printing, give each version its own hook — a tracked number, code or link — then check response and retention at 30, 90 and 180 days.
  6. 0:50Plan first; the magnet earns its place.
  7. 0:55Send your goal, artwork, quantity per version and date.

More product videos